Two Awesome Internet Things that Libraries Should be a Part of

Last week I took a good look at two different websites that I think could help libraries out quite a bit. Take a look and tell me how you feel about it.

LoudSauce
Is a crowdfunded media buying platform that lets people spread the word about things that they think matter. They’re vision is “to transform the medium of advertising from one that primarily drives consumption to one of civic participation. What if we had more power to shape which messages were promoted on our streets? What if our billboards inspired us toward a future we actually wanted?”

Basically, this is just like the Kickstarter website that I’ve written about except for advertising through various multi-media things billboards, radio commercials, televison ads, etc… Since, I know that libraries spend almost nothing on advertising everything awesome that we provide, this could be an amazing way to promote our stuff! All you have to do is put together a campaign, let your friends know about it, and hopefully get them to give a couple bucks to make it happen. My big complaint here is that there is no way to search the campaigns that are going on now. I wanted to search for library campaigns but I couldn’t find any. Its a brand new website so maybe that’s coming.

LiquidSpace
“ Book last minute or plan ahead. Browse, reserve, and check in to space immediately at hip coworking venues, high-end business centers, or handy hotel lobbies or libraries. With LiquidSpace, choose a better space for what you need to do now.”

In the Silicon Valley there is a huge movement towards these kinds communally available workspaces for local start-ups and business meetings. In fact, there are some businesses that cropped up that ONLY provide a comfortable workspace and what’s worse is that people are actually paying for what libraries already offer!

Almost all libraries have rooms and workspaces available to the public for free but don’t have an efficient way to manage them. This would solve that problem since this also works as a great online room reservation system. There is a mobile app and a web version. I set it up for my libraries and it only took a couple of minutes. All you have to do is put your library or its meeting rooms on the website and people can reserve the meeting rooms, or they can find out about your library as a workspace in the community.

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These Kimbel Library Instructional Videos are Filled with AWESOME!

So, I thought I had a good idea once. No, it wasn’t a jump to conclusions mat, it was a library CREATING content for their webpage. We talk a lot about libraries allowing users to create content, or re-purposing libraries as a space for our patrons to create, make, innovate, and as hacker spaces. But what about the librarians themselves creating informative content? I thought I was on to something awesome!

I started with this thought when I came across some amazing YouTube videos. There was the one about the best way to tie your shoes, how to properly peel a banana, and most importantly about how to open a bottle of wine without a proper opener. It occurred to me that the library should be creating these videos that are informational and educational and present creative solutions to real everyday problems in our patron’s lives.

Wow! I was really on to something. I was totally going to come up with something awesome that hadn’t been done before. This is totally going to help our patrons in a great way! They would use this, they would enjoy this, they would use our information in their day to day lives! I thought about presenting my idea to director, going for some kind of grant, using the patrons for video ideas (or even to create the videos), and eventually presenting my idea at conferences, writing articles, blogs etc… I realized that Fame, fortune, money, alcohol fueled parties with rock gods and movie stars, and houses on the Riviera!! It would all be mine AT LAST!! (Because that’s why I got into librarianship in the first place) But then…

I saw this EFFING brilliant site posted to the ALA Think Tank page by Kyle Denlinger.

Click image for AWESOME!


I guess it’s all been done. Kuddos to you Kimbel Library… Kudos.

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My OTHER Super Fun Project!! The Story Sailboat

In case you don’t know, my other passion besides libraries is sailing. As part of that passion I’ve always wanted to get paid for it like I do for libraries. Isn’t it fantastic to get paid for what you love doing? Anyway, in order to make that happen I need to get my Captain’s license and have a business to do my captaining from. So, about 4 years ago Joey Elle and I put together the beginnings of a non-profit. Unfortunately, life got in the way and I didn’t have access to a lot of the resources I needed to finalize it. Well, it looks like I almost do now! So I started it back up again with some changes thanks in large part to a lot of brainstorming with Andrea Davis.

This non-library (but still kinda librarianish) sailing project is being blogged about on its own website but I thought I’d re-post this introductory one here in case anyone is interested in following that blog and our sailing adventures. It’s called the Story Sailboat.

The Story Sailboat is an epic project to travel the world by sailboat collecting the stories of coastal people and relaying them to the world while providing literacy training to the local people. This project is being put together by Patrick Sweeney (PC Sweeney) and Joey Lehnhard (Joey Elle). You can follow Patrick and Jo on various Social Media if you want to see what else we’re doing in life besides just this but let me tell you a little more about the two of us

Joey Elle
Joey is a teacher in East Palo Alto at the 49ers Academy where she teaches seventh and eight grade math and science. For two years before taking her job in EPA she was working as a Peace Corps Volunteer in the country of Lesotho (South Africa) as a primary teacher trainer. She also worked with African Library Project to establish libraries throughout the country. She has her undergraduate degree in molecular genetics and her masters in education.

Patrick Sweeney
Patrick works for San Mateo County Library and manages the East Palo Alto and Portola Valley Libraries. He has worked in libraries since 2005. He is also a councilor for the American Library Association, writes a library blog at www.pcsweeney.com, and is involved in a far too many library-related projects. He goes by the name pcsweeney online and just about all of his work can be found by Googling that name. He has a masters degree in library and information science and an undergraduate degree in philosophy. He is working towards getting his USCG captain’s license this year.

Our Boats
We live on a Columbia 34 named Surprise Me Too in Redwood city that we are rebuilding and preparing for some sailing. While this will probably not be our final boat, we are learning as much as we can about what we need to know about the maintenance and repair of a boat on it. It’s also the cheapest way to live in the Bay Area.

We sail a Santana 22 called Sailboat Jerry (named after Patrick’s favorite rum). This boat is strong, in great shape, and ready to take us all over the bay area. Patrick purchased it from Spinnaker sailing and it was one of their school fleet of boats meaning it has been well taken care over the years. If you learned to sail from Spinnaker Sailing then you might have sailed our boat!

Patrick used to live on Coronado 27 that was called Surprise Me (hence, the naming of the Columbia to Surprise Me Too). That boat took him and his friends on many adventures around the bay and was his first serious bay boat. It was traded for the Columbia because the owner of the Columbia wanted a smaller boat.

Before that, Patrick and Jo owned and sailed a string of various small sailing dinghies ranging from Snark (made by Cool) to a wonderfully fun Lido 14. We’ve also sailed a wide range of larger boats all over California.


The Journey Begins

We have a long way to go and many different things we need to do before we are actually ready to set sail for good on this journey. So, this blog is going to be about everything we have to do to get ready to go. We are going to review the boats we are sailing, document the work we put into our boats, the resources we use to get Patrick his Captain’s License, the sailing equipment we learn about, our trial runs at collecting great stories, and also our sailing adventures as they happen. There is so much to do and we’d love to take you on our journey with us so follow us here or on Facebook!

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LibraryLab – Library Boing Boing is up and Running!

ALA Happy Mutants Rejoice! Library Boing Boing is here with its inaugural post! This is something that I’m very excited about, but haven’t had a chance to be as involved in as I originally would have liked (sorry Jenny and Jason). Basically, the amazing and wonderful Jenny Levine from ALA put together an opportunity to post to the great website boingboing.net using the name Librarylab. The content will be based around libraries and exposing all of the amazing things that libraries do for people on a non-library based forum (which you know I support).

Proposed Mission:
To bring librarians and Boing Boing readers (aka, Happy Mutants) together to generate support for and raise interest in libraries via projects at local libraries.

Proposed Goals:
• Help find and propose content about libraries that could be posted to Boing Boing.

• Provide active ways for Happy Mutants to support and get involved with their local libraries (eg, toolkits, best practices, ideas for local projects).

• Create dynamic programming at library conferences that Library Boing Boingers can then take outside of the library community to promote libraries (eg, SxSW, local community events, etc.).

• Work together to help Happy Mutants advance our shared interests (eg, copyright reform, net neutrality, game culture, digital divide issues, open government, etc.).

• Coordinate an international community of librarians working with their own Happy Mutant groups.

It’s being organized though the ALA Connect medium and you can join the backchannel discussion there. Jason Griffey and Jenny did an amazing job getting the folks together who did all of the background work and laid the foundation. But now, it’s time to get content and that’s where you come in! We’d love to hear what kinds of things your excited about in libraries that you think the world should know about. Have a great maker story from the library? A new library technology or innovation that you think the Happy Mutants would love to hear about? A thought on how folks can connect to the library in a new ways that people should know about? Tell us about something you think should be up on Boing Boing and see it up on the blog!

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This Facebook Ad Campaign Might Save Your School Library

John Chrastka is a BOSS! This is a guest post from him about his campaign to get signatures on the White House Petition on School Libraries

On Wednesday, January 25th, a call went out for donations to help support a targeted advertisement via Facebook in support of the White House Petition on School Libraries. Quick creative, keywords, and copy were built about the petition and fielded to an initial audience of 3.8 million people. By 10pm that evening, 34 individual donors pledged $1,250 in support of this outreach. The initial ad targeted Facebook users people who have keywords on their profiles indicating that they were supporters of libraries, reading, and books, or were professionally involved in the library field. From 2pm CST on 1/25 through 2pm CST on 1/27, the ad was seen at least once by 255,000 people.

It quickly became apparent that the funding could be used for more targeted advertising to a wider audience. Within the first 24 hours, ALA’s Office for Library Advocacy created a special post on the I Love Libraries Facebook page to support this project. By Friday at Noon CST, five new ads with extensive, targeted keywords were fielded to the following groups out among the public: Libraries, Books and Writing, Education, Parents, and Friends of I Love Libraries Fans. A 6th group, ‘Civic Minded’, is ready to roll in case we need it. This phase of the campaign has a potential audience of 44 million people and will direct them to the special ILL page. The keywords and creative for this phase are attached and available to you open-source for future use in local, statewide and regional campaigns.

As the campaign wraps up after February 4th, a full set of statistics about the efficacy of these keywords will be available for you to benchmark your own projects.

This ad campaign is not the only thing helping this petition along nor is it the only driver. We could have $10k to spend but with our run way we need word of mouth and friends and family to help us deliver as well. We have 7 days (through Feb 4) to make it happen across the library ecosystem as we use our networks to get the word out. Help light a fire yourself by posting and sharing the petition and the I Love Libraries FAQ.

Thanks to Jaimie Hammond for her social media skills and creativity, Marci Merola at ALA OLA for her leadership on ESEA reauthorization and school libraries, and the ALATT crew for stepping up when it is needed.

Thanks to PC Sweeney for the guest post. (no John, Thank you!)

John Chrastka | jchrastka@associadirect.com | facebook.com/chrastka

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Announcing the Winner of the Great Librarian Write-out!!

Today, after a long year of spectacular writing from a number of amazing articles submitted from around the country, we are proud to be announcing the winner of the Great Librarian Write-out!

Before we do though, I would like to take a second and talk about a couple of honorable mentions. The most wonderful Justin Hoenke made the comment that we should give the award to the Men-Of-The-Stacks calendar and I would like to say that I think this was an amazing project that made a good impact. It was fun, a little saucy, edgy, and definitely got the word out about an aspect of libraries. But I can’t do it because it was outside of the scope of the write-out. There were also many different articles written for academic journals on the value of libraries for research that were strongly considered. We even had a large number of blog posts on non-library blogs written that were amazing but were not in print as the contest requires (keep writing them though, they are awesome). In the end, we choose the one we did because it was well written, relevant, and a very lovely piece that was actually not-even written by a librarian!! In fact, the author is a senior at Lynbrook High School and plans a career in law after winning this most prestigious award of course!

So, without further commentary, I would like to present the winning article of the Great Librarian Write-out, $250.00 of my money, and a t-shirt of their choice from the Library Advocacy Store!

Published on April 18, 2011, San Jose Mercury News (CA)

OUR LOCAL LIBRARIES ARE A PLACE TO INSPIRE DREAMS
By Vikram Kanth from San Jose CA!!

When I was a kid, I had two dreams. One was to become a senator; the other was to be able to reach the top bookshelf at my local library. I used to be able to measure my growth based on the number of times that I needed to ask someone for help to reach a book. Although I am still quite a few years away from the first goal, I can now reach the highest bookshelf. Little did I realize then that the library would be integral to my personal growth. (continued on the San Jose Mercury Archive, you can also find it in its entirety here) towards the bottom of RCPL’s blog post.


If you didn’t make it in this year’s write-out, don’t worry! I’m putting up ANOTHER $250 for this year’s write-out to be announced next week.

This contest was a #makeithappen and #partyhard production from the ALA Think Tank and I’d like to especially thank JP Porcaro, Andrea Davis, Allen McGinley, John Chrastka, Jenn Wann, and Tiffany Mair for their support of this project. You guys are awesome.

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The ALA Think Tank’s Partyhard Guide to #alamw12

Alright team, here it is in all its glory! The ALA Think Tank’s Party Hard Guide to ALA Midwinter 2012. Each of these links to an event in Facebook because they are not all on the official conference scheduler and they are not all Official Conference events. Some of these are just meetups and good times put together by folks who want to meet and network. The events that don’t have a link are only in the conference scheduler and for some reason the links don’t work in the scheduler. But if you want to try, here is a link to take you to all the Official Social Events at ALA.

I have a strong belief that these social events are becoming more and more important. We trade ideas, talk, celebrate our profession, network and meet people, and freely brainstorm amazing new ideas. I can’t tell you how many things have come to my career by simply talking and interacting with librarians in these social events. I have so many stories about some of the things that have happened through these events that I won’t share the details of them here, but know that most of the things I talk about on this blog were helped in some great way by the people I’ve met. So I’m not asking you, I’m telling you (especially newcomers to the field) take the time to socialize and meet everyone you can! With that in mind, here is my current list of networking and meeting opportunities at ALA Midwinter 2012.

Thursday
Pre-ALA EL & Friends Meetup
8:30pm-?
Iron Cactus Mexican Grill And Bar

Friday
Lita Happy Hour
5pm-8pm
City Tavern 1402 Main Street, Dallas, Texas

YA Lit Trivia Night FUNdraiser
8pm-10pm
Omni Hotel, Dallas Room B

Emerging Leaders Meetup
8pm-10pm
City Tavern 1402 Main Street, Dallas, Texas

Saturday
Yalsa Happy Hour
5:30-7pm
Iron Cactus

NMRT Social,
5:30pm-7:30pm
The City Tavern, in Dallas, TX

The 5th ALA MW Newbie & Veteran Librarian Tweet-up
7:30pm-10pm
Anvil Pub, 638 Elm St, dallas TX

ALA MW ’12 After-Hours Social
10pm-2am (or they kick us out)
LaGrange 2704 Elm Street, Dallas, Texas

Sunday
Hacklibschool / Library Boing Boing Meetup
7:00pm-9:00pm
Adairs Saloon 2624 Commerce St. dallas TX

Social (GLBT RT)
6:00pm-8:00pm
Dallas Public Library, J. Erik Jonsson Central Branch, 1515 Young Street, 4th Floor Gallery.

Elsevier Desert Reception
7:00pm-11:00pm
Eddie Deen’s Ranch, 944 S. Lamar St., Dallas TX

The Amazing Erica Findley even made a map! Check it out.

View Larger Map

I’m sure there are far more being put together that I don’t know about. If you know of one, feel free to leave a comment below, email me, reach me on twitter, or Facebook, and let me know! I’ll add them to the master list.

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